New Lyrics Analysis

Hi!

We thought that the first paragraph is literally as blatant as the songwriter made it out to be. It is about an individual who is living the wild life not caring about the consequences of his actions. For example, ‘drivin’ drunk, I’m doin’ my thing’ shows  us that he is driving under the influence of alcohol which is against the law. 

The second verse shows us a deeper meaning to the song. It seems that the man singing is trying to convey a subliminal message that dreams that maybe he wants more from life than just partying, breaking the law and living for the moment. Perhaps he wants to sort his life out for the better but is stuck in a revolving circle of parties, drugs, alcohol, late nights and hangovers.

The third verse emphasises what we depicted about the subliminal message in the second verse analysis. ‘You don’t really care about the trials of tomorrow’ shows us that the man still thinks that there is more to life than just partying, drinking and taking drugs. It suggests that too many people live for the moment rather than thinking about what happens tomorrow or whenever in the future.

The chorus which is repeated throughout the song after each verse shows us that the man is looking for happiness through the party lifestyle and intoxicating himself to do so. ‘Everything that shine ain’t always gonna be gold’ leads us to believe that he sees the elicit products as a the way to happiness (‘everything that shine’ but they aren’t (‘ain’t always gonna be golden’). He has realised this though and is trying to better his life for the future.

Thanks!

New Letter to the Record Company

Hi!
Letter to Record Company

Dear Communion and Island Records,

I am writing to you to ask you whether it is possible to re-create a music video of one of the bands that you represent.
With your permission, we will be using the song Pursuit of Happiness, by Kid Cudi and we will recreate the music video that goes along with it because we would like to produce a concept music video to portray the lyrics of the song more clearly than what they are with the current video. We would like to do this for our media coursework and we thought that it would be best to ask you for your permission so that we don’t breach any copyright laws.
Please could you respond to this letter with your decision so that we can take necessary action as to whether to move forward with the production of the music video or to change our idea if you decline our request.

Yours sincerely,

Jack Roberts, Sophie T Russell and Lauren Orpin from the Buckingham School
Thanks! 

Poster

Hi!


This is our A2 Music video poster for Pursuit of Happiness by Kid Cudi. It includes a picture of the two main characters being close together, having fun and smiling. It also gives the release date for when the song is being released. The gold writing used is to link in with the gold eye make up Kat is wearing.

Medical Form

Hi!

MUSIC VIDEO  MEDICAL FORM

PLEASE APPLY:

NAME: …………………………………………………………

ADDRESS:……………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………..

DATE OF BIRTH (MONTH/DAY/YEAR): …../…../…..

AGE: …………

SEX: M/F (circle when applicable)

UNDER 18 SECTION

IF UNDER 18: Childs name

…………………………………………………………………

HOME TELEPHONE: ……………………. 

MOBILE TELEPHONE/WORK: ……………………….

NAME OF GUARDIAN/PARENT: ……………………..

RELATIONSHIP TO CHILD: ………………………..

CONTACT: ………………………

END OF SECTION

(still applicable if under 18)

Do you take any medication? YES/NO (Circle when applicable)

If yes, please state the medication and the reason for which you are required to take it: …………………………………………………………………………………………………………………………….

How often are you required to take the medication and at what dosage?

……………………………………………………………………………………………………………………………..

Do you have any allergies and/or any Special Requirements? YES/NO (Circle when applicable) 

If yes, please state the allergies or special requirements:

……………………………………………………………………………………………………………………………

(IF OVER 18) I agree to look after and manage my medication personally and to take it if and when needed. In an emergency situation, I give permission for another  casting team member to give medicine. 

SIGNED: …………………………………………………………………..

DATE: ……………………………………………………………………….

(IF UNDER 18) I agree for my son/daughter participating in the music video “The Pursuit of Happiness” to take personal care of their medication and to take it when they know is needed. In an emergency situation, I allow a member of the casting team to give my child the medication.

SIGNED: ………………………………………………………………….

DATE:……………………………………………………………………. 

Thanks!

Film Production Risk Assessment

Hi!
Before taking out any kind of filming production, whether it be a TV advertisement, TV show, movie or music video, a risk assessment needs to be taken place incase of any emergencies. This will show any risks that have the potential of happening and how we can deal with them if they do. There is also a key table to show the likelihood of risks, which is also included in the risk assessment grid to show how much we need to worry about these things happening. There is also contact details for all of those involved incase anything happens to the actors or property used.

Thanks!

Costume and Make up

Hi!
Costume List and Make Up Costuming is another vital aspect of getting your music video right. Every music video has different characters each wearing different outfits, and each outfit represents the individual character and sets the tone and mood for the song. As well as this, costuming also builds representation of characters and creates certain stereotypes, something theorists such as Laura Mulvey comment on. Having the correct costuming and make up is what creates the characters and lets their individuality shine through. We planned our characters outfits for this specifically, so that each character is different in their own way but still represents the average teenage girl and what she would be wearing out to a club.

Amy

For Amy’s role in the music video, she wore a black top with white jeans. The mixture of these two colours works well to create a devil and angel type feel. It fits in with the video because it is like she is going out to escape her ‘good girl’ attitude and break the rules for one night. The top is low cut, which is revealing, showing the naivety of the two young girls and also showing what teenage girls are expected to look like when they go out. For the first part of the video and the end part of the video she is also wearing a fur coat (this is put away in the club for the duration of the video) and this represents wealth and vulnerability.

Amy’s make up was also done in a specific way. I created her make up to be a dark colour which is again showing the devil, dark side of her. There is a contrast with the glitter used to also represent the fun, party character coming through her. The make up makes her look mysterious, and it is accentuated in earlier scenes due to lighting so that the audience is unaware of what is to come.

Kat

Kat’s outfit for the club was slightly different to Amy’s and featured a checked shirt over a dress. The dress was short and low cut, making it another revealing outfit to fit the stereotype. The shirt gives the look a more casual feel, which contrasts with how crazy she was when at the club. She wore a statement gold necklace to also create a statement about her character, and the black dress, similar to Amy’s black top, also gave a negative, devilish theme.

Kat’s make up is focussed on in the beginning of the music video by having a close up shot of her eyes. She wore gold eyeshadow with glitters in it to show the fun coming out of her character and to also match with her statement gold necklace, and the statement look about her helped fit in with the stereotype because teenage girls who are clubbing often enjoy being centres of attention.

Thanks!

Lip Sync Practice Video

Hi!
https://www.youtube.com/watch?v=YkeU03oCYw8&feature=youtu.be

Before starting our filming for our music video, myself and Sophie Russell created a lip syncing music video to a popular song "I Really Like You" by Carly Rae Jepson. This was helpful to us because we got a rough idea of how lip syncing would work when filming a music video, and also gave us an insight into exactly how different A2 filming and editing would be from AS, because making sure lip syncing is exactly in time with the beat and lyrics of a song is quite difficult to edit. 

Thanks!